Information retrieval statistics

Came across the following table while reading John Whitmore’s book Coaching for Performance looking for ideas in developing a coach development framework for a current client. It’s an oldie but a goodie, published here since we’re often needing to remind clients of it when determining instructional approaches.

Told Told & Shown Told, Shown &
Experienced
Recall after 3 weeks 70% 72% 85%
Recall after 3 months 10% 32% 65%

Source is given as IBM, with subsequent confirmation from a (UK) post office study.

Might be useful when needing to justify that training environment!

Leave a Reply

Your email address will not be published. Required fields are marked *

You may use these HTML tags and attributes: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <strike> <strong>